You expect that when you search for a book on Amazon, or a sweater on Zulily you’ll find the price front and center. It’s normal in the consumer world. But in business-to-business sales, like in education technology, it’s not always that easy. Some ed-techs companies list their prices, others don’t. That often leaves teachers and administrators scratching their heads.
In this piece in EdWeek, Monica Brady-Myerov talks us through some of the issues to be aware of when we're trying to cost our technology solutions.
Read the article here.