Return on Investment (ROI) can be a moving target in eLearning. Measuring eLearning ROI can be one concept by an Instructional Design firm, and something totally different by the client of the firm.

Article from David Winograd where he discusses what exactly ROI might be when it comes to eLearning and through what lens is it measured?

He comes at the subject considering three scenarios:

  • Scenario 1: Be Compliant
  • Scenario 2: Cookie Cutter
  • Scenario 3: Learning Determines Instructional Design

You can read Davids full article at eLearing Industry.